You work hard to get your customers.
Let’s do MORE™ to keep them.
You’re leaking profits every time a customer churns.
Customer churn can lead to a loss of 15% to 50% of your annual revenue. Meanwhile, reducing churn rate by just 5% can increase revenue by 25% to 95%.
There’s Always MORE You Can Do to Retain Customers
Our MORE™ Strategy helps you keep customers long-term by driving adoption, mastery, and loyalty.
- Measure
- Onboard
- Retarget
- Educate
The goal? To turn users into superusers, so realize the full value of your product.
Slow Revenue Leak with
MORE Churn Protection for Your Business
Our MORE™ Churn Protection Strategy helps you keep customers long-term by driving adoption, mastery, and loyalty.
We start with measurement: Where are you currently? Where are the gaps? We then build three churn prevention engines: Onboarding, Customer Marketing, and Customer Education.
Superuser Onboarding™
Engage new users, drive adoption, and turn users into superusers.
We evaluate your existing onboarding, identify the pain points and areas where you could optimize. Then we hand you net-new content in mediums that make sense for your users.
Customer Marketing
You’re 60-70% more likely to sell to an existing user than a new prospect.
We help you develop customer marketing campaigns to turn users into customers and to upsell existing customers.
Customer Education
Make your product so sticky, you need to help users feel like a badass. And to do that, you need to make them advanced users.
We work with you to keep customers updated on new features, best practices, and advanced tricks.
Stage 1 of Churn Protection: Superuser Onboarding
Customers invest in your product because they expect it to solve X problem. Superuser Onboarding ensures they experience the solution they’re looking for — and a few they didn’t know they were looking for.
For this, we leverage the Three Uses Rule: If someone uses the product 3 times, they’re likely to remain engaged. We build an onboarding strategy that gives new users at least three quick wins.
But this isn’t your usual brain dump of features and benefits. We design a custom mix of content that builds mastery and loyalty and a delivery schedule that gives new users the help they need when they need it.
Stage 2 of Churn Protection: Customer Marketing
Upselling your users can increase revenue by 10-30%. And it’s upsells can drive 70-95% of your revenue if done right.
We create upsell and cross-sell campaigns that effectively move users and customers up the ascension ladder.
Stage 3 of Churn Protection: Ongoing Education
When users know exactly how to use your product and get the most from it, they look (and feel) like a badass. When users reach that level of mastery, satisfaction rates soar. Your customers can’t imagine leaving!
We help you create knowledge base content, quick-tip articles, and mini-courses that help users get the most from your product. We also help you get this content in front of your users through social media posts, emails, and newsletters.
Help Customers Understand the Value of Choosing YOU
People buy because they want a specific outcome. But when they sit down with a new software or platform, they don’t know where to start.
Help your customers quickly see the value of choosing you. Through strategic onboarding, education, and marketing, you both win.
They achieve their goals… and you build a moat around your revenue.
Happier Customers Give You a Stronger Business
Churn protection is about creating happy customers. Let’s do MORE to give your customers the success they crave.
We always start with a discovery call. That call is free and helps us understand whether we’re the best fit for your business.
Ready, Set, Grow
Unlock unlimited growth for your business. We always start with a discovery call. That call is free and helps us understand whether we’re the best fit for your business.